One of my passions is creating new ventures, designs and brands; taking the verbal ideas of a business owner and turning those ideas into images and logical, user-friendly layouts. Marketing strategies are developed after determining the intended audience and the message that a business wants to express.
During the course of operating the Syracuse Invitational Sporthorse Tournament and working for John Madden Sales, a need was found for a source to find information on the sport of Showjumping. This website is currently in development and will provide basic information on the sport, its athletes, a US competition schedule, athlete ranking lists, articles and photos. I am responsible for all design, content and production of this endeavor.
Pondereality is my own concept started to create connections between writers and artists.
The website is in development and will expand to highlight creative works by individuals and showcase new works inspired by the pieces of art and writing submitted.
Also incorporated is a page for giving to local not-for-profits.
Working with the owner of Green Leaf Communities, I created a design to reflect the organization’s mission statement with an angel’s wing and a leaf included in a heart shape. From a hand drawing, a logo was established along with business cards, letterhead, a website design and newsletter. (Two proposed newsletter designs are included).
KRISTIN BARRETT-ANDERSON
SHOWJUMPING.US.COM
Click on image to visit site
KRISTIN BARRETT-ANDERSON
For Love of the Dog became another opportunity to custom design a logo. Product labels, brochures and tags have been designed and printed along with business cards and letterhead.
The website incorporates news items, a blog and stories. The client wanted the site to be fun, informative and to include many photos. Click the site image below to be directed to the live website.
